Have you ever noticed how ads for products or services you recently checked out online start following you from website to website as you browse the Internet?
If so, you know how Interest Based Advertising works even if you weren’t aware that it exists.
In a nutshell, Interest Based Advertising is a technology that allows advertisers to keep showing you ads for products and services you’ve shown an interest in even after you’ve moved on to a different website.

Like most Americans you have probably had the unfortunate experience of having to wait on hold for what seemed like an eternity while customer service reps were “helping other customers”.
It’s no secret that Facebook is a favorite venue for crooks and scammers to seek out potential victims, but it’s certainly not the only place where they hang out.